COUNTDOWN TO THE PURPOSE AWARDS VIRTUAL CELEBRATION
ABOUT THE PURPOSE AWARDS
SAVE THE DATE: OCTOBER 14, 2020
The PRWeek Purpose Awards are back and the topic of purpose couldn’t be more relevant.
The global COVID-19 pandemic has many searching for meaning. With so many either out of work or working in new limited capacities, it’s not surprising that individuals and companies have been reassessing their core values, which, during times like these, comes to light instantly. Some scramble to change behavior to match evolving consumer and stakeholder expectations. For others, the transition to a more purposeful world may come a bit easier simply because they are remaining true to themselves and how they engage their customers and employees.
The Purpose Awards will recognize activations that use creative ideas to further positive causes and also to acknowledge the organizations and individuals behind them. The Awards are open to agencies, brands, public sector bodies, nonprofits and NGOs. As consumers and potential staffers increasingly insist on brands they engage with and organizations they work for communicating what they believe in and standing up publicly for those values, winning a Purpose Award is the perfect way to demonstrate your organization’s authenticity in this crucial area.
- Recruit shining new talent and retain your hidden gems -
- Showcase your work in front of top professionals in the industry -
- Get recognized for your outstanding work through exposure PRWeek gives your projects -
OUR WINNERS MATTER
Winning a Purpose Award doesn't end when the day is over! Past winners are invited back as judges, giving them further insight into the Awards. Winners have also gone on to be featured in awards marketing, making sure everyone knows of our esteemed winners. Outside of the Awards, winners have also been selected to speak at several of our PRWeek events and have been featured in both online and print as examples of best practice. We will publicize you to the PRWeek world both online and offline, showcasing your organizations and outstanding work as the best in the sector.
HERE'S A GUIDE TO what the judges will be expecting